ROOM TO BEGIN. SPACE TO GROW.

Care that fits your life.
A plan that does, too.

Start free. Add more personal AI support, or make AURA the home for your practice.

YOUR STARTING POINT

AURA Free

$0 / month

A little clarity. A place to begin.

  • When your head is full, talk it through with AURA, any hour
  • Keep the thoughts you don't want to lose in one private place
  • AURA remembers what you've shared, so you never have to start over
  • Hand AURA a document to make sense of
  • One gentle nudge or morning brief, sent at the time you choose
  • Connect ChatGPT or Claude to your AURA
  • Discover and message wellness practitioners
  • 150 AI credits each month · no card required
Start free

MORE ROOM FOR YOU

AURA Plus

$19 / month

For deeper personal work with AURA.

  • Everything in Free
  • Up to 5 things AURA keeps an eye on for you: briefs, reminders and research on topics you care about
  • Speak instead of type with AURA voice
  • Together (Early access): meet people working through the same things. You choose what to share and connect only when you both say yes. Found in Discover.
  • 600 AI credits each month
Explore Plus

YOUR PRACTICE, CONNECTED

AURA Practice

$49 / month

Per practitioner. Your clients join free.

  • Personal Plus features included
  • Up to 10 standing jobs, such as a morning run-through of who you're seeing today
  • Booking, contracts, and client management
  • AI Session Scribe for session notes (about 65 credits per 50-minute session)
  • Packages and recurring memberships
  • Free client invitations; no per-client fee
  • Together (Early access) with an active paid membership
  • 0% AURA booking commission; processing extra
  • 5,000 AI credits each month, shared with your team and clients
Explore Practice

ROOM FOR BIGGER IDEAS

AURA Pro

$99 / month

For power users and growing practices.

  • Everything in Plus and Practice
  • Up to 20 standing jobs running in the background
  • 14,000 AI credits each month, shared with your team and clients
  • 0% AURA booking commission; processing extra
Explore Pro

MADE FOR YOUR EVERYDAY

AURA Max

$199 $99 / month

Founding offer for the first 25 practitioners: Max at the Pro price

$99/month for your first 12 months, then $199/month, with 60 days' notice. 7-day free trial. First 25 practitioners.

25 of 25 left

For power users and growing practices.

  • Everything in Pro
  • Up to 40 standing jobs
  • 20,000 AI credits each month, shared with your team and clients
Become a founding practitioner

Pro includes a 7-day trial and Practice a 30-day trial. A payment method is required. Cancel before the trial ends to avoid renewal.

AI on your terms.

Each plan includes a shared monthly AI allowance. Chat and advanced work use credits based on provider usage. Live voice uses 15 credits per connected minute, measured by the second with no startup charge. Top up with 500 credits for $10, 1,250 for $25, or 2,500 for $50. Purchased credits do not expire. No automatic overage charges.

Bring your clients. Keep your revenue.

Practice, Pro, and Max combine booking, contracts, communications, and client management with personal Plus features. There is no per-client fee and no AURA booking commission. Card processing is deducted from service payments; your payout screen shows the breakdown.

Your connections stay yours.

Connecting ChatGPT or Claude gives your chosen assistant access to the AURA tools you approve. Those subscriptions remain separate and do not pay for AI work performed inside AURA. Basic connector reads and saves do not use AURA AI credits.

Prices in USD, before applicable taxes. Practitioner services are priced separately. Memberships renew automatically until canceled; manage renewal and invoices in Account & billing. Annual prices are charged once per year.